Advertising Information for National Advertisers
- How do I submit an advertisement to The Tech?
- What will the price of an advertisement be?
- How are advertisements sized in The Tech?
- What are the common advertisement sizes?
- When does The Tech publish? When are special issues?
- What other advertising services does The Tech offer?
- How do I pay for an advertisement?
How to place an advertisement
The fastest and easiest way to place an advertisement with us is via email at firstname.lastname@example.org. We need the following information from you:
- Desired publication date(s)
- Desired size
- Contact information, including mailing address
- Billing preference (check or credit card — Please do NOT include credit card numbers in your email)
The deadline for advertisement submission, including artwork, is at 5 p.m. 3 days before the publication date. Artwork should be submitted either in image or PDF format; all images should be at least 220dpi. Late advertisements will incur a 10% surcharge.
If you are unsure about any of these items, please email us.
Advertisement Price Calculator
|Ad Size||Width||Height||Special Placement? (+15%)||Color? (+$450)||Price|
Sizes are in columns wide by inches tall.
Please Note: The above price is for insertion in in one issue of The Tech.
The price is the best estimate we can provide automatically; it is not a guarantee. It may be different if you do not fall into this advertiser category, you submit the advertisement late (less than 3 days prior to publication), or for other reasons.
The Tech prints advertisements in 2 inch wide columns. Each page is 10 inches wide, so an advertisement may be anywhere from one to five columns wide. Additionally, pages are 16 inches tall; advertisements may be any number of inches tall.
Advertisements are billed based on the number of column-inches large they are. The rate for National Advertisers is $15.00 per column-inch.
For example, an advertisement that is 3 columns (6 inches) wide by 8 inches tall (a quarter page) would be 24 column-inches and cost $360.00.
Common Advertisement Sizes
|1/8 page||4 Inches (2 col.)||5 Inches||10||$150.00|
|1/4 page vertical||6 Inches (3 col.)||8 Inches||24||$360.00|
|1/4 page horizontal||8 Inches (4 col.)||6 Inches||24||$360.00|
|1/2 page vertical||8 Inches (4 col.)||10 Inches||40||$600.00|
|1/2 page horizontal||10 Inches (5 col.)||8 Inches||40||$600.00|
|Full page||10 Inches (5 col.)||16 Inches||80||$1200.00|
Special Issues and Dates
- Orientation: The Tech's orientation issues are on August 24 and August 31.
- Back To School: Classes start on September 6. The Tech publishes the day after, on September 7.
- Fall Career Fair: The Fall Career Fair takes place on September 29.
- Family Weekend: MIT's family weekend 2017 is being held on October 27-28. The Tech publishes on October 26.
- TBP Career Fair: The Tau Beta Pi career fair, also known as xFair will be held February 5. The Tech publishes this week on February 8.
- Spring Break: MIT Spring Break 2018 is the week of March 26-30.
- Campus Preview Weekend: CPW is the preview weekend for admitted students. Typically drawing over 1,000 students, CPW 2018 takes place April 12-15. The April 12 issue of The Tech is the best issue to take advantage of this opportunity.
Other Services and Options
Inserts placed in The Tech cost $2,000 for a single page insert and $2,500 for a multi-page insert. Inserts must be 8.5 inches wide by 11 inches tall or smaller.
If you have text you would like to run as an advertisement, our production department can make an advertisement for you. Typesetting costs $10 or 10% of the cost of your first advertisement; whichever is greater. Costs for more complicated advertisements (with pictures etc.) are negotiated on a case-by-case basis.
Payment for Advertisements
We accept payment for advertisements either by check or credit card. Credit card payments are made online here; checks can be mailed to
The Tech Business Department
PO Box 397029
Cambridge, MA 02139-7029
Proof of Publication
The Tech provides proof of publication to advertisers. Advertisements placed may be viewed online as a PDF in our issue archive. If you would like a physical tearsheet of your advertisement, please specify what kind of tearsheet you'd like (full tear, full issue, etc.)